European wine market

In this engaging exploration, we will go through the heart of Europe’s rich winemaking traditions and the dynamic landscape of the European wine market. From the sun-kissed vineyards of France and Italy to the hidden gems of emerging wine regions, this course offers a comprehensive understanding of the diverse European wine industry. We’ll uncover the […]

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In this engaging exploration, we will go through the heart of Europe’s rich winemaking traditions and the dynamic landscape of the European wine market.

From the sun-kissed vineyards of France and Italy to the hidden gems of emerging wine regions, this course offers a comprehensive understanding of the diverse European wine industry.

We’ll uncover the historical roots, viticultural techniques, and the intricate art of wine production.

Moreover, we’ll navigate the contemporary market trends, examining consumer preferences, sustainability, and the evolving global influence of European wines.

Join us on this delightful journey through the flavors and economics of Europe’s renowned wine culture.

1- Preamble : the history of wine in Europe

1
1-1 The origins of wine
15
2
1-2 The History of Wine
20
3
1-3 The Age of Exploration and the Expansion of Wine
15
4
QUIZZ - The history of wine in Europe
10 questions

2- The EU wine sector

1
2-1 Summary
15
2
2-2 Facts and figures
20
3
2-3 The EU wine sector
20
4
2-4 The EU policy framework
20
5
2-5 The EU policy framework (Part 2)
20
6
2-6 Challenges and prospects
20
7
2-7 European Parliament position
20
8
QUIZZ - The EU wine sector
16 questions

3- The spirits market in Europe

1
3-1 EU Action
15
2
3-2 Analysis of the European alcoholic beverages market
20
3
3-3 State of the European spirits market
20
4
3-4 Alcohol consumption in Europe
20
5
3-5 Nomenclature of the 44 types of spirits and their characteristics
35
6
QUIZZ - The spirits market in Europe
13 questions

4- European wine and spirits cartography

1
4-1 Exploration of Terroirs : Discovery of the Five Major Wine-Producing Countries in Europe
20
2
4-2 Focus on wine production in Italy
20
3
4-3 Focus on wine production in France
25
4
4-4 Focus on wine production in Spain
15
5
4-5 Focus on wine production in Germany
20
6
4-6 Focus on wine production in Portugal
20
7
Oral Exam
8
QUIZZ - European wine and spirits cartography
10 questions

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European wine market
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